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Tuesday, April 18, 2006


Pleo - The Focus Is On Feelings

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According to CEO Bob Christopher, Caleb Chung learned soon after the smash success of his Furby creation that people are more fascinated by life than with features and functions. So critical is this premise to 's soul that they even named Pleo's operating system "LifeOS".

The term LifeOS was coined by Christopher and is arguably the first operating system ever created based on emulating emotions. Currently it has more than 50 artificial intelligence algorithms whose sole purpose are to simulate emotions and model the behavior of the chemical hormones in a living being.

Not only did UGOBE consult and use computer programmers and robot engineers in the creation of Pleo, they also brought in expert animators, scientists, and biologists to make Pleo as real as they possibly could. This explains why Pleo is so incredibly lifelike and so different from any other robot or artificial life form that preceded it.

For Pleo the , the future's so bright, he's gotta wear shades!
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